Mccormick PR

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Communication Services

Publicity / Product Launches / Messaging / Events
Organizational Change Management / Capital Campaigns

Throughout my PR career, I directed programs incorporating these services, which resulted in considerable value and ROI for many world-class organizations.

See some of the examples below...

TECH / BUSINESS SERVICES

GoToMeeting.com

Start-up to category leader: Global PR & Analyst Relations for building reputation and demand, paved way for acquisition by Citrix Systems

Kinko's / FedEx Office
Global communications to build image and revenue for 900+ stores in 9 countries, positioning iconic chain for FedEx acquisition

Arkadin, an NTT Communications Co.
Global PR & Analyst Relations to drive awareness/demand for European-based subsidiary of major Japanese telecom

PREMIER CONSUMER BRANDS

Perrier-Jouet Champagne
Brand image PR via prominent fashion and culinary influencers

Godiva / Brooks Brothers / Waterford

Brand building PR and store opening buzz

General Electiric / General Foods

Product launches and corporate public affairs

Mattel

High profile celebrity launch at NY Toy Show

CULTURE / TRAVEL / THE ARTS

Greenwich Historical Society
Capital Campaign to support $13.5 million reimagined campus opening

Danish Tourist Board

Awareness building campaign to boost tourism

All Nippon Airways

Launch of Japanese airline's gateway to NY

SUNY Purchase College

PR to support leadership speaking platforms